Who We Are

Our vision

To mindfully build a profitable and scalable eCommerce business focused on a high growth market by operating, incubating, aggregating and scaling great Brands across Europe while generating great value for our Shareholders, Investors and Business Partners and growing sustainability across the region.

Our Mission

To offer great experiences to our customers by creating, introducing, operating and scaling new brands with unique value propositions to the markets we are serving.

Our team

 A Unique +30 Years Combined Operating Expertise of Senior Business Leaders and Entrepreneurs from Multiple leading Marketplaces, Sellers, Aggregators as well as M&A and Finance Institutions

Mihnea Stere

Co-Founder / CEO

Alex Urdea

Co-Founder / Advisor

The Fortia Group

Co-Founder / Advisor